Nokia officials Causes Cooperation with Microsoft Backward -Steven Overman, Vice President of Global Marketing and Branding Strategy at Nokia, has resigned. Overman was the one who used to play an important role, he wrote an important agreement on the cooperation of Microsoft and Nokia. He also led the launch of the Nokia Lumia series. Not only is Windows Phone series, Overman series also has an influence in affordable Asha range of phones.
Branding strategy is the work of Overman covers everything from creation and planning to implement initiatives to advertising and social networking. No mention will be moved to where Overman, Nokia spokesman who clearly stated that he went on good terms.
However, because the debate is not about decisions that ultimately rely Nokia Windows Phone smartphone platform only, but there is little debate about the quality of the hardware in the Lumia series.
Nokia in global smartphone shipments showed a positive trend in the last two quarters, 4.4 million units in Q4 2012 and 5.6 million units in Q1 2013. However, sales in North America actually declined in the same period, it is still difficult to shift the iPhone and Android is currently in the area.